Nurture Your Database, 10 Stages to Your Indoctrination Email/Message Series

Nurturing your community and having an indoctrination series in place is important!

It's no secret that a strong email list is key to the success of any small business.

Indoctrinate your Email database

But building that list can be a challenge. luckily, there are plenty of ways to nurture your database and grow your subscriber base. In this post, we'll outline ten stages for creating an effective indoctrination email series. By following these steps, you can create a campaign that will engage and convert subscribers into customers. So let's get started!

communicate with messages

You should have 3-5 emails to cover 10 specific points that will introduce your new acquisition to your business and to you. This is a great way to also share your intentions and letting your new community member to know what to expect from you.

Your indoctrination email or message series should cover these 10 key points:

  • Say “Welcome” and “Thank you”
  • Set Expectations
  • Restate the Benefits
  • Encourage Whitelisting
  • Introduce the Brand/Team
  • Show Your “Best Of”
  • Bounce Them Around To Your Social Properties
  • Prescribe Next Steps
  • Open a Loop
  • Start a Conversation

So, how do you go about nurturing your database? The answer is to start building an indoctrination email or message series. This will be a series of educational messages that introduce recipients to your brand and what you stand for. They don’t need to be sales pitches, but should instead focus on providing value to subscribers. Once people are familiar with your company and what you have to offer, they may be more likely to buy from you. What type of indoctrination email series can you put together for your business?

indoctrination messages help communicate

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